Blog
Tools, tricks, and thinking for developers.
Writing on Chrome extension development, tool-building, and growth for indie developers.
How to Price a Chrome Extension: Freemium vs Paid
How to price a Chrome extension — free, freemium, one-time, or subscription. The trade-offs of each model, what converts, and how to avoid underpricing.
Payments for Chrome Extensions: Stripe & Paddle
How to charge for a Chrome extension — Stripe vs Paddle, the merchant-of-record and tax question, licensing, and wiring payments to a SaaS + extension setup.
Chrome Extension Landing Pages That Convert
Why a Chrome extension needs a landing page beyond its Web Store listing, what belongs on it, and how it drives installs, SEO, trust, and long-term retention.
The Chrome Extension Developer Stack
The tools every Chrome extension developer actually needs — for building, debugging, the Web Store listing, analytics, and retention — with honest picks.
Best Feedback Tools for Chrome Extensions
The best feedback tools for Chrome extensions compared — Google Forms, Canny, Featurebase, Frill, and UserFeed — for what extension developers actually need.
Chrome Web Store Optimization: The Complete Guide
How to optimize your Chrome Web Store listing to rank higher and convert more installs — name, description, keywords, screenshots, and quality signals.
chrome.runtime.setUninstallURL: Uninstall Feedback
A step-by-step guide to chrome.runtime.setUninstallURL — the Chrome API that opens a page when users uninstall, so you can finally ask why and reduce churn.
Chrome Extension Analytics: A Developer's Guide
Chrome extension analytics: what to measure — installs, uninstall rate, DAU, activation, retention — and what the Web Store dashboard hides.
How to monetize a Chrome extension: 5 models that work
Google gives you no payment infrastructure. Here are five ways extensions make money in 2026 — real pricing ranges, revenue benchmarks, and how to pick a model.
Get more Chrome Web Store reviews without annoying users
Reviews drive your Web Store ranking and install rate, but under 1% of users leave one unprompted. Here's the system that earns Chrome Web Store reviews.
How to get your first 1,000 users for a Chrome extension
Building the extension was the easy part. Here's an honest, channel-by-channel playbook for getting your first 1,000 extension users, ordered by leverage.
Chrome extension analytics: the 4 blind spots that matter
The Chrome Web Store dashboard shows installs, but nothing about usage, why users leave, or what they want. Here's what you get and how to fill the gaps.
Chrome Web Store screenshots that actually drive installs
Most extension listings ship raw screenshots and wonder why conversion is low. Here's what polished Web Store screenshots look like, and how to make them.
The Chrome extension developer's guide to reducing churn
Chrome tells you almost nothing about why users uninstall your extension. Here's how to change that — and what to do with the data.
How to export YouTube transcripts for content research
YouTube has transcripts for almost every video, but getting them out efficiently is surprisingly difficult. Here's a practical guide.